Make
Visual platform to build, scale, and automate AI workflows.
What is Make?
Try MakeMake is a visual automation platform for building AI-powered, agentic workflows that can adapt in real time to changing business conditions. Connect 3,000+ pre-built apps (or integrate via API) to orchestrate actions across your customer experience stack. With AI Agents and tools like Make MCP Server, you can automate processes such as onboarding, ticket routing, and knowledge-based support on a workflow canvas your team can audit.
What does Make do for AI and customer experience automation?
Make connects customer experience tools into automated workflows that help you onboard customers, route support tickets with suggested resolutions, and resolve inquiries from your knowledge base. AI adds an extra layer by classifying intent, attaching relevant articles, or running an agent that pulls customer context to take action, escalating to a human only when needed.
Is Make a no-code platform, and is it easy to build automations?
Yes. Make is built as a visual, no-code platform where you create and automate workflows on a canvas using drag-and-drop building blocks. You can start from templates and connections, then add AI Agents where you need more adaptive decision-making.
How do Make AI Agents adapt when new information comes in?
Make AI Agents can understand goals expressed in natural language and adjust the workflow dynamically as new information becomes available. This helps keep the automation goal-oriented and flexible during execution, rather than following a rigid, one-time path.
What kinds of customer support workflows can I automate with Make?
You can automate onboarding sequences from CRM events, route incoming tickets by reading and classifying ticket content, and attach relevant knowledge base articles before an agent engages. You can also deploy knowledge support agents that search your knowledge base, deliver direct answers when there’s enough context, or escalate to a human with the research path attached.
How does Make handle integrations if my tools aren’t in the app library?
Make includes a library of 3,000+ pre-built apps, and you can also integrate custom tools using an API. This lets you connect support platforms, CRMs, communication tools, knowledge bases, and monitoring systems into one set of workflows.
What is the difference between Make MCP Server and calling external tools from Make?
Make MCP Server supports Model Context Protocol (MCP) to connect AI to real business actions securely and visually. It helps integrate AI agents and Make scenarios with tools hosted outside of Make through a standardized protocol.