Short.io
Create branded, trackable short URLs with analytics and integrations
What is Short.io?
Try Short.ioShort.io is an enterprise-grade URL shortener and link management platform for businesses, marketing teams, and developers. Create branded short links with custom domains, track real-time clickstream analytics, and manage large link catalogs in one place. It also supports QR codes, advanced redirect controls, and automation via API and integrations.
What does Short.io do for marketing and developers?
Short.io lets you create branded short links with custom domains, then track detailed click analytics and manage redirects at scale. You can use features like UTM tracking, A/B testing, QR codes, and advanced routing options such as geo- and mobile targeting, deep links, link expiration, and password protection.
Is Short.io suitable for no-code workflows?
Yes. You can manage branded links from a dashboard, customize the destination and short link path, and generate campaign UTMs with the built-in UTM builder. It also connects to automation tools like Zapier and Make, and supports bulk shortening via Google Sheets.
Can I change where a short link sends without changing the link?
Yes. Short.io lets you edit the destination URL for an existing short link without changing the short URL, so you can update campaigns while keeping the same branded link for tracking and sharing.
What click analytics and tracking does Short.io offer?
Short.io tracks every click with real-time clickstream analytics, including date range reporting, location, device and browser details, referrers, user-agent strings, and redirect status codes. It also supports UTM parameter tracking, includes a UTM builder, and integrates with Google Analytics for deeper insights, plus A/B testing of destination URLs.
Which advanced redirect and security controls are available?
You can set standard redirects as well as 301 permanent redirects, custom 404 redirects, and main-page redirects. Short.io also supports geo- and country targeting, mobile targeting and OS-specific mobile links, deep links, link expiration, link cloaking, referrer hiding, password protection, and optional encrypted links for sensitive destinations.
How can developers automate link creation and updates?
Short.io provides a REST API for programmatic link creation and management, along with webhooks for real-time event notifications. It supports authentication via API keys and OAuth/SSO, and offers developer-ready tooling like browser extensions and bulk shortening workflows via Google Sheets.