Prismic
Headless CMS for building structured, on-brand content pages with AI-assisted drafting and publishing workflows.

What is Prismic?
Try PrismicPrismic is an agentic web platform and headless CMS built for structured, on-brand content creation and updates at scale. Connect it to AI tools like Claude, ChatGPT, or any MCP-enabled AI tool to draft page changes, then review everything inside Prismic before you publish. With reusable slices, teams can launch campaigns, create SEO pages, and manage localization without drifting from their brand guidelines.
What is Prismic and what does it help you do?
Prismic helps you create and manage structured web content using slices, then use connected AI tools to draft new pages or updates. You review every change inside Prismic and publish when you’re ready, which makes it easier to keep content on-brand while scaling updates like campaigns and SEO pages.
Do you need developers to use Prismic?
Prismic is designed so your content structure, slices (sections), and guidelines give your team a shared rule set for building and updating pages, while AI drafts based on that structure. The workflow is connect, draft, and review in Prismic, so you can manage changes without learning a new end-to-end workflow.
How does Prismic work with AI tools like Claude or ChatGPT?
You can connect Prismic to Claude, ChatGPT, or any MCP-enabled AI tool, then use prompts to create new pages, rewrite existing ones, or make updates. Drafted changes land in Prismic for review so you can adjust copy or design choices before publishing.
What does “three steps—no new workflow to learn” mean in practice?
First you connect Prismic to your AI tool (via a connector directory, plugin store, or MCP). Then you prompt the AI to draft pages or rewrite content using your site’s existing structure. Finally, you review everything in Prismic and publish when you’re ready.
Can Prismic help with localization and launching multiple locales?
Yes. You can give your AI a source page and it adapts the content across locales while keeping the same structure, so teams can launch localized pages at once without losing consistency.
How does Prismic support bulk updates across many pages?
Prismic supports bulk update workflows where you can rewrite titles, audit SEO and AI search, update CTAs, quotes, and more across multiple pages. You review everything in Prismic and then publish all your changes at once.