Apollo.io
GTM platform that uses AI to research leads and automate prospecting, outreach, and deal management.
What is Apollo.io?
Try Apollo.ioApollo is an AI-powered go-to-market platform built to help revenue teams run prospecting and outreach as a connected system. It unifies prospect and account data, uses AI agents to research and draft outreach, and supports execution through tools your team already uses. The goal is to spend less time managing software and more time selling, with data and actions staying in sync.
What does Apollo do for revenue teams?
Apollo helps you run your GTM motions with a connected system for prospecting, outreach, and execution. It brings your data and signals together into a unified view of prospects and accounts, then uses AI agents to handle research, list building, outreach creation, follow-up, and meeting booking so your team can focus on selling.
Is Apollo no-code or easy to set up for workflows?
Apollo is designed to work alongside your existing workflow and tools, with agents and an execution layer that can be launched from Apollo’s Workspace or used within the tools your team already uses. It also offers an “agentic system” approach that aims to reduce manual busywork by prompting you at key moments.
How does Apollo keep prospect and account data up to date?
Apollo combines first-party data from your CRM and other sources with Apollo’s proprietary and third-party signals into an Apollo Profile for a unified contact and account view. It also includes data refresh over time and enrichment to keep records fresh and complete.
What AI tasks can Apollo agents help with?
Apollo agents can research accounts, build lists, write outreach, follow up, and book meetings. They use an AI Context Center to train agents on your ICP and product, and they can use agent memory to get sharper over time.
Can Apollo connect with the tools I already use?
Yes. Apollo supports working “where you work” and offers 200+ integrations so you can connect the tools you already use. You can also launch outreach from Apollo’s Workspace or plug Apollo into your existing tool stack while keeping the team aligned.
Does Apollo support compliance for outbound outreach?
Apollo is designed for compliance, with built-in support for consent and opt-out rules and tools to align with requirements including GDPR, CAN-SPAM, DNC, and regional regulations. For enterprise needs, it also lists security and compliance certifications such as SOC 2 Type II and ISO 27001.