Ahrefs
All-in-one SEO & marketing platform for visibility and insights
What is Ahrefs?
Try AhrefsAhrefs is an AI marketing platform built to help teams win with SEO and AEO, content, and paid performance using integrated search and website data. It brings together core tools like Brand Radar, Site Explorer, Keywords Explorer, and Site Audit, plus AI-powered workflows to help you plan, optimize, and report with visibility into what’s driving results across search and AI answers. It’s used across disciplines such as content marketing, PPC, link building, and brand marketing, with features designed to uncover gaps, track rankings and AI visibility, and scale audits and insights.
What does Ahrefs do for SEO, AEO, and AI search marketing?
Ahrefs helps marketers improve visibility across search and AI-powered search results. You can track rankings, uncover content and ranking gaps, and monitor how your brand shows up in AI platforms through tools that highlight mentions, citations, and related visibility opportunities, supported by reporting that ties insights to performance.
How does Brand Radar help you track your brand’s presence in AI search?
Brand Radar lets you monitor your brand’s share of voice in AI search and identify where your brand is recommended, including what queries and AI platforms reference you. It also helps you spot mention and citation gaps and watch visibility across SERPs and the web so you can take action before opportunities compound.
Can Ahrefs help with AI-powered content planning and optimization workflows?
Yes. Ahrefs includes AI Content Helper and AI-powered workflows to help content marketers plan high-impact content, optimize for rankings, and improve alignment with AI citations and AI search performance. It also supports gap research so you can create content that matches what audiences are looking for.
How does Ahrefs support technical SEO and scaling site audits?
Ahrefs supports technical SEO with Site Audit, which helps you automate site audits and identify SEO issues that can affect growth. You can then track progress as you address problems and use additional auditing and checker tools to streamline ongoing optimization.
Is Ahrefs easy to use for teams doing SEO, content, or PPC in-house?
Ahrefs is designed as an all-in-one platform with role-focused workflows (for example, content marketing, PPC, SEO/link building, and brand marketing) plus integrated reporting via tools like Report Builder. That lets teams move from research to execution to reporting without switching between many separate systems.
What security and access options does Ahrefs offer for organizations?
Ahrefs supports enterprise collaboration and access needs with security features such as single sign-on and two-factor authentication. It also offers API access and custom dashboards or reporting options, which can be useful for teams building internal workflows around Ahrefs data.