Shopify
Build and grow your online store easily with this no-code platform.
What is Shopify?
Try ShopifyShopify is a no-code commerce platform for selling to businesses and consumers from one place, with B2B capabilities built in rather than added later. You can run self-serve storefronts with modern buying experiences, automate B2B operations, and tailor products and terms for different buyer segments. Shopify also includes Sidekick, its commerce AI assistant, to help with store tasks and B2B performance insights.
What is Shopify for B2B and self-serve purchasing?
Shopify helps you sell to business buyers and consumers from one platform, with B2B features included across your storefront. It’s designed for self-serve buying with tools for customized purchasing, streamlined workflows, and buyers who can search, order, and track their accounts online.
Can I use one Shopify store for both DTC and B2B?
Yes. Shopify’s B2B features are built to work across your entire business, so you can use the same platform for both DTC and B2B without limitations. You can also tailor products, pricing, currency, and store content for specific buyer segments using conditions like region, account tier, and customer type.
How does Shopify automate B2B operations and workflows?
Shopify supports automatic workflow automations for repetitive tasks such as tagging orders, sending invoices, and notifying sales reps about new requests using Shopify Flow. It also supports processes like account request forms so buyer information can be saved as a company account once approved.
What B2B buyer features are available in Shopify Plus and Advanced?
Shopify Plus includes customized buying experiences such as company profiles with unique permission levels, payment terms, tax exemptions, and order submission settings, plus customer-specific catalogs, quantity rules, and volume pricing. Shopify Markets can tailor store content, currency, and taxes and duties for each audience, and you can use third-party or custom apps to expand the buyer portal experience.
Can Shopify connect to ERP and other business systems?
Yes. Shopify offers out-of-the-box connectors with systems like Acumatica, NetSuite, and Microsoft, and you can also use Shopify APIs and iPaaS options to sync data in real time.
Is Shopify no-code enough for setting up B2B stores?
Shopify is built to let you set up and run B2B stores without heavy coding, using a centralized admin, B2B-ready themes, and customizable buying experiences. If you need extra capabilities, you can extend functionality with ready-made apps, metafields and metaobjects, Shopify Extensions, and Shopify Functions.