Bitly
Manage, track, and analyze short links and QR Codes easily
What is Bitly?
Try BitlyBitly helps teams create, manage, and track short links and QR Codes across mobile and other channels. It’s built for making SMS and mobile messages feel personal, sending people to the right destination, and measuring results with analytics. With Bitly’s Connections Platform, you can also manage link and landing page performance in one place.
What does Bitly do for short links, QR Codes, and mobile messaging?
Bitly creates short mobile links and QR Codes so your audience can quickly reach the right content or app destination. You can then track clicks and scans to understand which links and campaigns drive the most impact.
Can I personalize SMS links without manually creating each message?
Yes. Bitly supports automating SMS short link creation at scale and can help you send highly clickable SMS links that feel personal while still routing every user to the right place.
How does Bitly API support automation for link and message creation?
Bitly’s API lets you programmatically create and manage connections, including URL shorteners, QR Codes, and landing pages. This enables workflows that can generate thousands or even millions of messages tied to short links.
What kind of tracking and analytics does Bitly provide?
Bitly Analytics helps you track views and clicks and measure performance across channels, including which link was clicked, who clicked, and which channel or initiative drove results. You can also use ROI-oriented metrics such as app installs and device, referrer, and city-level data.
What security and access controls does Bitly offer?
Bitly includes Trust and Safety processes to help prevent bad actors, including threat detection that scans for threats and flags harmful URLs. It also supports secure brand connections with SSO, 2-factor authentication, and advanced user permissions.
Can Bitly link QR Code and landing page destinations in one workflow?
Yes. Through the Bitly Connections Platform, you can use URL shorteners, QR Codes, and Bitly Pages landing pages together, and track how links and landing pages perform so you can optimize where people go after they click or scan.