
Bitly
Manage, track, and analyze short links and QR Codes easily

What is Bitly?
Try BitlyBitly helps you customize, share, and track short links and QR Codes. Create branded links and dynamic QR Codes, then view cross-channel analytics in one place to see what’s driving clicks and scans. Use AI-powered creation and insights to turn link and QR performance data into faster decisions.
What does Bitly do for short links and QR Codes?
Bitly lets you create polished, branded short links and dynamic QR Codes so you can share them and track every click and scan. The goal is to help you understand what’s working across your campaigns and channels, not just generate links.
Can I track link clicks and QR Code scans together in one dashboard?
Yes. Bitly provides cross-channel analytics dashboards that bring your clicks and scans together, so you can see how your links and QR Codes are performing and what’s driving results.
What details can I analyze in Bitly Analytics?
You can track performance over time and break it down by geography, referrer, and device, plus campaign performance using UTM parameters. This helps you spot patterns and understand where your traffic is coming from.
Are Bitly’s QR Codes dynamic and updateable?
Yes. Bitly’s QR Codes are described as dynamic solutions that you can update anytime, so you can change what they point to without re-creating your QR.
Does Bitly offer AI to help create and analyze links or QR Codes?
Yes. Bitly Assist is described as AI-powered link and QR Code creation and analysis, and Bitly also highlights AI-powered analytics and insights to help you see what’s working sooner.
Is Bitly easy to use for non-technical teams?
Bitly is positioned as straightforward for everyday users—creating links and QR Codes is presented as “in seconds,” and customer feedback on the site calls it easy to use, fast, and simple to create lots of links quickly.